Circonomit Raises €2.8 Million in Seed Funding to Build the "Company Brain" with Hidden Champions
Cologne, July 8, 2025 – Where am I making money, and where am I losing it? These are the daily questions facing executives in a world that has become exponentially more complex, where inefficient resource allocation can make or break a company. Where businesses once had three months to answer critical questions, today they need answers in three minutes. Circonomit is now giving Hidden Champions the superpower of precise corporate control.
The technology startup has successfully closed a €2.8 million seed funding round led by Vorwerk Ventures, alongside Fund F and PUSH VC. Using Circonomit's strategic digital twin, decision-makers can map external and internal factors directly onto their value chains for the first time in an extremely simple manner.
Modeling Toolbox Transforms Decision-Making and Planning
Circonomit helps companies visualize complex interdependencies and respond quickly when actual performance deviates from plans across their value chains. Executives can understand and calculate the financial and environmental impact of their decisions. Soft factors and gut instincts become quantifiable, translated into concrete metrics. What previously required years-long data projects and specialized programming can now be accomplished in weeks with Circonomit. Companies save significant costs while regaining crucial strategic control.
"As a team, we're thrilled to create massive value by translating market fluctuations and internal events into actionable management metrics," says Dana Aleff, co-founder of Circonomit. "Our modeling platform lets anyone build their strategic companion and visualize relationships across their value chain. Scenario planning and rolling forecasts are just one application."
Investors See Major Potential for European Competitiveness
"Only companies that master their information and decision flows stay competitive," emphasizes Marie-Sophie Ando, Senior Investment Manager at Vorwerk Ventures. "We believe Circonomit's flexible modeling toolbox has the potential to become a leading provider of data-driven decision support."
Lisa-Marie Fassl, General Partner at Fund F, agrees: "Circonomit sets new standards for streamlined, evidence-based decision-making. The diverse founding team, drawing on research experience from RWTH Aachen, impresses us both professionally and personally."
Unlike technologies such as process mining, Circonomit's models work without requiring log data from existing systems. This significantly lowers barriers to adoption, especially important given the master data digitization gaps that many companies still face.
The Cologne-based company will use the fresh capital to expand its product team and accelerate the market penetration. The goal is to give manufacturing companies faster, deeper insights into their value chains and operations, strengthening Germany's overall competitiveness.
About Circonomit
Circonomit was founded by Dana Aleff and Erik Müller, leveraging their combined industry and research experience from RWTH Aachen. The company's user-friendly modeling toolbox enables businesses to understand, calculate, and control complex relationships, first bringing the technology to market in 2024.